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ORANGE CIRCLE


What Makes a Packaging Design Memorable to Customers?
🛒 The 7-Second Shelf Test Imagine a customer walking through a supermarket, retail store, or browsing products online. Hundreds of products surround them. Different brands. Different colors. Different promises. Yet within a few seconds, their attention stops on one specific product. Why? Was it the product itself? Maybe. But more often, it was the packaging. First Impression | Orange Circle In today's competitive market, packaging is no longer just a protective layer. It has
orangecircleteam
Jun 233 min read


Top Mistakes to Avoid in Brochure Design That Can Cost You Customers
A brochure is supposed to attract customers. But sometimes… it silently pushes them away. Many businesses spend money on printing brochures without realizing that poor design decisions can damage brand image, reduce trust, and even lose potential sales. The worst part? Most customers never say it directly. They simply lose interest and move on. Bad Brochure = Lost Customers In competitive markets, your brochure is not just an information sheet—it represents your business stan
orangecircleteam
May 73 min read
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